|How to Build a Brilliant Marketing Plan (SMSP222PAL)|
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(Microsoft Credentials Required)
|March 22, 2012
9:00 am to 10:00 am Pacific Time
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Ruth Stevens, President, eMarketing Strategy
Jennifer Martin, Sr. Partner Marketing Manager, US SMB Online & Digital Marketing Team, Microsoft
Whether your objective is to find new customers, or build more value from current customers, you need a succinct, sound plan for getting you to your goals. Marketing plans set the course for a business. Without a plan, marketing can become a series of unrelated, random tactics. This class will highlight why marketing plans are so important, review best practices for creating marketing plans, and provide the framework for building a powerful plan that will drive results.
You will learn:
• Why a marketing plan is critical to your success
• How to address typical problems small businesses encounter when creating a marketing plan
• A blueprint for creating a simple, powerful, and effective plan to guide your marketing efforts
Partner Audience: Partner Business Decision Maker
You have been selected by your Microsoft contact to attend a Partner event that may be of interest to you.
Register for the event here:
What to expect?
Academy webcasts are 1 hour online events for Partners and Microsoft employees using Microsoft Office Live Meeting. Connect with Microsoft and other partners; listen to Microsoft subject matter experts as they discuss their areas of expertise related to Microsoft’s sales and competitive strategy. Learn more about Microsoft’s products (including insight into products on the launch horizon); positioning of business value to customers; sharing wins from the field and how the account team won; world class selling skills and best practice; and leveraging Microsoft resources to maximize your productivity. Webcasts for partners caters to all depths of knowledge.
Before the Webcast:
To attend our upcoming Webcast please ensure your computer meets the following requirements for Microsoft Office Live Meeting by Clicking here.
Having trouble with the Live Meeting conference on the day of the session?
Click here for Live Meeting support or call: 866-493-2825
If you are having issues with the Partner Learning Center (PLC) or accessing the live or on-demand event, please contact the Microsoft Partner Regional Service Center at: https://partner.microsoft.com/40031077
If you have any questions on this or future Academy Live webcasts, please contact us: mspal.
|Suzanne Lavine – Microsoft Corporation
Partner Territory Manager – Northern California/NV
Commercial Small/Mid Market & Partner Focus
Email : suzl
Mobile : 510.703.4220
Take any of our featured courses this month for a chance to win a 32-inch Samsung TV or $100 Best Buy gift card. There’s something for every job role (sales & technical), and solutions include Office 2010, Windows Azure, Visual Studio 2010 and Windows Server 2008 R2.